XAVUM Sports
SPORTS×TECH×INTELLIGENCE
Intelligent sports entertainment
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Understand the past. Model the possible.
XAVUM fuses technology, entertainment and data in one company.
We learn what fans want and what leagues need, and connect them.
Our goal is to own the arena for intelligent sports entertainment.
Sport’s supply is fixed.
Demand isn’t.
- 01Every game has one result.Broadcasters replay the same footage.
- 02Leagues and sponsors can’t see what fans want next.They only measure what already happened.
- 03Pre-game insight is no sharper than public stats.Broadcasters, sports shows and analytics teams want more.
- 04An athlete can only compete in one place at a time.There is no second way to compete and earn, during a career or after it.
XAVUM Sports.
One company that turns sport’s data into the moments fans watch, the signal partners buy and athletes who keep competing.
Solves 01Phase 1 · EntertainmentProba-ball
The moment that decided the game, shown both ways. A series a brand sponsor pays for.
Solves 02Phase 1 · IntelligenceFan Demand Signal
Reads what fans want next, from every vote they cast and every game they play.Solves 03Phase 1 · LivePredictive Engine
Calls the game, then the moments inside it through Superposition.
Solves 04Phase 2 · AthletesAuthentic Digital Replicas
Captures real athletes so they keep competing in XAVUM sport.Our first product to market
Proba-ball by XAVUM
The moment that decided the game, shown both ways.
Three clips from the 2015 Grand Final, golden point: Ben Hunt under the kick-off, what happened, and the alternative outcome XAVUM generated, with Hunt taking the catch.
How it runs
- 01Flag
Superposition flags the moments that could have changed the game.
- 02Vote
Fans vote for the moment they want to see, in the broadcaster’s app and on socials.
- 03Pick
The fans’ moment is picked, and the Predictive Engine measures how close it came.
- 04Reveal
The alternative airs at half-time, visualised with BytePlus via Seedance.
- 05Panel
The panel and fans react. Every vote feeds the next moment.
How engagement moves across a matchA typical broadcast against one with Proba-ball.
Illustrative chart of audience engagement across a broadcast. In a typical broadcast, engagement holds through the first half and falls away at half-time. With Proba-ball, engagement climbs through the vote window, peaks when the alternate reality airs at half-time, and stays higher into the second half.
Witness the greatest
match-ups never seen.
Melbourne Storm1999 premiers
Penrith Panthers2024 premiers
How we make it real.
- 01 · XAVUM
Predictive Engine and SuperpositionCalls the game and finds the moments that decide it. - 02 · Our exclusive partner in sportByteDanceTikTokSeedanceSeedance and the full Seed suite, from the company behind TikTok.
- 03 · The seriesProba-ball by XAVUMPredicted by XAVUM. Visualised with BytePlus via Seedance.
04 · On screenOthers predict the game.
We predict the moments inside it.
It predicts the probability of a result before kick-off and through the match, then reconciles against what happened afterwards.
A layer inside the Predictive Engine
Superposition
Before the play, every outcome exists at once. The game collapses it into one. We peel back reality to show another.
- 01Find
The moment that swings it.
- 02Read
Ball, space and form.
- 03Branch
Each outcome priced.
- 04Show
Each one a clip.
Every live call locked before kick-off, misses kept.
Fan Demand Signalby XAVUM
A paid reading that tells leagues, broadcasters and sponsors what fans want to see next.
Free to play · rewards, sponsor funded
- Tickets
- Jerseys
- Meet the players
- Early episodes
Reading the fan signal
Every point on the wheel is something a fan does, from discovering a story to sharing it. Each action is a data point. The further a fan travels, from first touch to deeper connection, the stronger the signal XAVUM reads about what they want next.
Choose a signal on the wheel to follow a fan’s path into the centre.
A reason to return.
Discover / Choose / Return
Coming back to a story, athlete or experience can reveal a connection that lasts beyond a single moment.
FEEDS XAVUMINTELLIGENCE
Authentic Digital Replicasby XAVUM
Real digital athletes, competing in XAVUM sport.
- 01AthleteThe real person, their sport, their story.
- 02CaptureFace, body and movement captured in the studio with proprietary tools, and ingested as clean, usable data.
- 03Digital replicaAn authentic double that looks like them and moves like them.
- 04BehaviourMultiple tools model their behaviour, replicate their intent and read their psychology.
- 05Living codexAll of it wrapped into a living codex of the athlete.
What it means for XAVUM sport
The matchups fans ask for, between athletes from any era, with every outcome modelled and labelled.
Phase 2
Human,
then digital.
Captured as they are: face, build and the way they move. Rebuilt as a digital double that looks like them and moves like them.
XAVUM
sport.
A new horizon of intelligent sports entertainment.
The matchups fans ask for, between athletes from any era, with every outcome modelled and labelled.
SportSport × Tech × Intelligence
- Predictive Engine models sporting outcomes.
- Fan Demand Signal identifies the moments and matchups fans want to see.
- Authentic Digital Replicas compete in XAVUM sport.
Send us a signal.
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XAVUM Sports · Intelligent sports entertainment
- Proba-ball
- Fan Demand Signal
- Predictive Engine
- Authentic Digital Replicas